Wednesday, 5 December 2012
What did we learn from Click Frenzy?
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Most of the media around Click Frenzy – Australia’s answer to the huge weekend of online sales over Thanksgiving in the US – fo...
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Do consumers expect in-store wi-fi?
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While it’s becoming very common for cafés, restaurants and even transport operators (while they struggle to turn up on time, at l...
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5 ½ ways the smartphone is revolutionising the in-store shopping experience
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Mobile is already starting to play a big role with shoppers in-store, with over half of consumers consulting their mobile phone to ai...
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Growth of the second screen
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One of the interesting facets of the new multi-screen consumer is the emergence of the TV second screen, with 60% of Australians hav...
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Taking display banner engagement to the extreme
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This example is shamelessly stolen from a recent presentation from our friends at Google. It is an example of a very simple but effective...
Food rising fast on Pinterest
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According to an overseas study by business intelligence firm RJ Metrics, food is the fastest-growing category on Pinterest. Currently t...
Flybuys Search toolbar – earn points whilst browsing
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Flybuys and Yahoo7 have joined forces to create a Flybuys search toolbar that allows Flybuys members to earn points for ‘valid searches’...
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